We dream of Fillipinos Who passionstely love their country and whose competencies and values enable them to realize their full potentially and contribute meaningfully to building the nation.
We are a learner-centered public institution, the Department of Education continuosly improves itself to better serve its stakeholders .
Concept-based vision statements
Some vision statements are based on concepts of what the company hopes to be or achieve in the future. This can be a general statement focused on customers, or a position the company wants to hold within the industry. Below are a few examples of concept-based vision statements:
- BBC: “To be the most creative organization in the world”
- Disney: “To make people happy.”
- Google: “To provide access to the world’s information in one click”
- IKEA: “To create a better everyday life for the many people”
- Instagram: “Capture and share the world’s moments”
- LinkedIn: “Create economic opportunity for every member of the global workforce”
- Microsoft: “To help people throughout the world realize their full potential”
- Nike: “To bring inspiration and innovation to every athlete in the world”
- Oxfam: “A just world without poverty”
- Shopify: “To make commerce better for everyone”
- Sony: “To be a company that inspires and fulfills your curiosity.”
- TED: “Spread ideas”
- Tesla: “To accelerate the world’s transition to sustainable energy”
The content of meaningful vision has sparked considerable debate, some consideration has been given to attributes,its style ,and how it is differentiated from mission and organization values.Here are some example:
Quality-based vision statements
Other common vision statements are focused on internal goals. These include the type of products and services the company hopes to provide as they grow. Quality-based vision statements can also relate to company culture and operations. The following are some examples from actual United States companies in different industries:
- Amazon: “Our vision is to be earth’s most customer-centric company, where customers can find and discover anything they might want to buy online.”
- Avon: “To be the company that best understands and satisfies the product, service, and self-fulfillment needs of women—globally.”
- Ben & Jerry’s: “Making the best ice cream in the nicest possible way”
- Ford: “People working together as a lean, global enterprise to make people’s lives better through automotive and mobility leadership.”
- IBM: “To be the world’s most successful and important information technology company. Successful in helping our customers apply technology to solve their problems. Successful in introducing this extraordinary technology to new customers. Important because we will continue to be the basic resource of much of what is invested in this industry.”
- McDonald’s: “To move with velocity to drive profitable growth and become an even better McDonald’s serving more customers delicious food each day around the world.”
- Nordstrom: “To serve our customers better, to always be relevant in their lives, and to form lifelong relationships”
- Starbucks: “To establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow.”
- Warby Parker: “We believe that buying glasses should be easy and fun. It should leave you happy and good-looking, with money in your pocket. We also believe that everyone has the right to see.”
- Zappos: “To provide the best customer service possible. Deliver ‘WOW’ through service”
Two Attributes of vision:
.Cognitive component-focusing on achieving outcomes
affective component- helping to motivate people and increase commitment to the change
Three component of vision are:
.Why the change is needed
.The aim of the change
.The change actions that will be taken
Four generic characterstics of vision are:
.Imaginable –picture of future
.Desirable –appeal to interests
.Feasible–realistic
Focused–guide of dicision making
Flexible–enable individual initiative
.Communicate–in the min
